The design needed to be intuitive, allowing users to easily navigate through the wine selection, learn about each product, and find their new favourite profile. The integration of ticket sales and the events calendar was also a priority, ensuring that users could easily engage with all aspects of what Communique offers.
Communique Wines originally approached us as they felt they were missing out on a key demographic of online shoppers where they could expand their reach of both audience and location.
The challenge was to translate the store's aesthetics and ethos into its online presence while increasing their visibility. In essence, the e-commerce platform was envisioned as an extension of the physical store, offering a cohesive experience that bridged the gap between online and offline interactions. The result is a stylish, high-end final product that is sleek, uncomplicated and makes purchasing effortless.
